Real estate
Une traduction de site immobilier qui suit le rythme de vos annonces
Property sites change every day, which is why hand-translated listings never stay translated. Proxylang translates each listing the first time somebody opens it in a new language, and gives every language its own indexable page for buyers searching from abroad.
Pourquoi les sites immobiliers mettent en échec la traduction classique
Les annonces changent tous les jours
A property site is not a brochure. Units come on, prices move, listings sell. A translation workflow with a human step per listing cannot keep up, and a half-translated portfolio looks worse than an untranslated one.
Les descriptions sont rédigées par des agents, pas par des spécialistes marketing
Listing copy is written quickly, in volume, by whoever took the instruction. It is exactly the content nobody will ever budget to have translated by hand, and exactly the content a buyer reads most closely.
L'acheteur effectue sa recherche depuis un autre pays
Someone buying abroad searches in their own language long before they contact an agent. If your listing pages are only indexed in one language, you are not in the results they are reading.
Ce que cela signifie concrètement
Une nouvelle annonce est traduite dès sa première consultation
Publish as you always have. The first request for that listing in a given language translates it, and the result is cached for everybody after. There is no export, no re-import, and nothing to re-run when your portfolio changes.
Les noms de lieux et de lotissements conservent leur nom
Pin neighbourhood names, building names, development names and your own branding in the glossary and they survive untouched in every language. A district translated into its literal meaning is a district nobody can search for.
Les prix et les surfaces sont laissés exactement tels qu'écrits
Numbers are preserved, not recalculated. A price stays the price you published and a floor area stays the figure you published. If you want a buyer to see their own currency, that belongs in your listing system, and whatever it outputs is translated.
Les filtres, les étiquettes de tri et les commandes de la carte sont aussi traduits
Search interfaces are mostly small strings — "3 bedrooms", "sort by newest", "under contract". They are translated along with the listing copy, so the whole search experience is in one language rather than the descriptions alone.
Questions des agences immobilières
Ajoutez une seule ligne de code à votre site, ou pointez votre domaine vers Proxylang, et choisissez vos langues. Chaque page d'annonce, résultat de recherche, étiquette de filtre et guide de quartier est traduit automatiquement, y compris les méta titres et descriptions. Vous n'avez pas besoin de connecter votre flux d'annonces ou d'exporter quoi que ce soit — les pages sont traduites à la demande.